Publishers Choose Flexpress

More Visitors, Higher Earnings.

In 2024, publishers need recurring website traffic and revenue to thrive. The Flexpress platform powers #1: visitor growth via improved search, syndication, and UI/UX, and #2: earnings growth via more streamlined ads, affiliate, and analytics. Customers include SAVEUR, Flying Mag, Field & Stream, and more.

Publishers: let's meet to talk about increasing your monthly website visitors and earnings:

Flexpress: for high-traffic websites

About Flexpress

Publishers such as SAVEUR, Flying Mag, Field & Stream, and more choose Flexpress to increase monthly audience and earnings by more than 20%.

 
 

screenshot-saveur-recipe
A delicious approach with an appetizing layout, ingredients, introduction, and step-by-step instructions.
screenshot-saveur-direct-sold-sm
Direct sell with sponsored hubs.
screenshot-saveur-seasonal-hub-sm
Seasonal hubs containing curated articles bring audience back time after time.
“Flexpress's user-friendly developer infrastructure helped us implement a complete site-design overhaul in under 30 days; we immediately saw our time on site increase by more than 25 percent. Now, we rely on Flexpress's integrated analytics—across SEO, content management, programmatic ads, direct-sold campaigns, and affiliate revenue—to ensure we’re making the smart and data-driven decisions that allow our business to thrive, while providing our readers with the premium culinary content they’ve come to expect from our brand. "
NEW2_Kat-Craddock-Headshot-Saveur-09_2-scaled
Kat Craddock

Editor-in-Chief & CEO, SAVEUR

“Flexpress helped us modernize and optimize our monetization technology. The results are clear: improved RPM and RPS for our brand, coupled with faster page-load times for our users. We now monitor our KPIs directly from a single account and view these gains in action.”
adam_morath
Adam Morath

GM

 

image-png

 

outdoor-life

popsci_logo-horizontal-black

 

Traffic Growth: Organic vs. Previous CMS
Monthly pageviews, first six (6) months using Flexpress

Source: Google Analytics.

Head-to-head | Publishing Platforms

Feature comparison Flexpress vs. other publisher platforms

Features
Arc XP
Wordpress VIP
Flexpress
Modular Content Block Library and Article Builder
comptab-no-icon
comptab-yes-icon
comptab-yes-icon
Web Schema for Page Types and Content Blocks
comptab-no-icon
comptab-no-icon
comptab-yes-icon
Affiliate Marketing Blocks for Commerce Articles
comptab-no-icon
comptab-no-icon
comptab-yes-icon
Amazon Auto-Linking Features
comptab-no-icon
comptab-no-icon
comptab-yes-icon
Amazon OnSite Publishing Integration
comptab-no-icon
comptab-no-icon
comptab-yes-icon
Content Blocks for Improving Google E-E-A-T Scores
comptab-no-icon
comptab-no-icon
comptab-yes-icon
Options for Hosting and 24-hour DevOps support
comptab-yes-icon
comptab-yes-icon
comptab-yes-icon
Options for Feature Access Without Hosting
comptab-no-icon
comptab-no-icon
comptab-yes-icon
SEO Customizations for Content Creators
comptab-no-icon
comptab-yes-icon
comptab-yes-icon
Easy Content Exports
comptab-no-icon
comptab-no-icon
comptab-yes-icon
Internal Taxonomies for Cohort Analysis in GA and GBQ
comptab-no-icon
comptab-no-icon
comptab-yes-icon
Easy Subscription and Membership Integrations
comptab-no-icon
comptab-no-icon
comptab-yes-icon
Easy Access to Global Plugin Library
comptab-no-icon
comptab-yes-icon
comptab-yes-icon
Syndication Controls
comptab-no-icon
comptab-no-icon
comptab-yes-icon
React Frontend for Easy Redesigns
comptab-no-icon
comptab-yes-icon
comptab-yes-icon
Easy Redirects and Redirect Cleanup
comptab-no-icon
comptab-yes-icon
comptab-yes-icon
Migrator Tool for Initial Data Mapping
comptab-no-icon
comptab-no-icon
comptab-yes-icon
Preferred Engineering Partners for Custom Projects
comptab-no-icon
comptab-yes-icon
comptab-yes-icon
Data Piping into Google Big Query
comptab-no-icon
comptab-no-icon
comptab-yes-icon
Special Page Types and Content Blocks for Sponsored Content
comptab-no-icon
comptab-no-icon
comptab-yes-icon
Customizable Options to Increase Traffic Recirculation
comptab-no-icon
comptab-no-icon
comptab-yes-icon
Frontend Component and Template Library
comptab-no-icon
comptab-no-icon
comptab-yes-icon

In other's words

Greg Allen founded First + Third in 2011. Building on Flexpress, Greg's team of engineers executed a massive design overhaul for Saveur.com in < 30 days.

Greg Allen Video Interview
Watch Video
"I strongly advise publishers move to Flexpress instead of another WordPress platform. The architecture is superior and it is faster to build on Flexpress versus any standard WordPress platform. Working with Flexpress, we could just focus on user experience; the technology removes all of the Devops stuff that normally takes up so much of our time.”
Under The Hood

Lightning-fast development, beautiful visitor experiences

Flexpress lead engineer Adrian Prieto has personally coded website overhauls for many media publishers, including Futurism, The Drive, Forks Over Knives, and We Are The Mighty.
 
For Futurism.com in particular, Adrian initially set out to solve one potential UI/UX issue once and for all: site uptime. By decoupling the front and back end, Futurism would never go down — and thus always earn money.
 
adrian prieto headshot
futurism
Adrian Prieto | Flexpress Engineer
on his experience implementing a headless frontend for Futurism.com
 
“At Futurism we needed immersive design, lightning-fast page load times, and an architecture that would allow for easy iteration. However, we wanted to preserve the WordPress editorial interface for our writers. 

So, we used WordPress’s familiar and infinitely-expandable backend to connect to a React + Next.js frontend via a "GraphQL API" — which pipes data in and out without disruption.

The result is the best of both worlds: modern visitor experiences paired independently to a secure, well-integrated, and publisher-friendly interface. I knew immediately release that every other site I’d work on moving forward would benefit from this approach."
 
 
How Flexpress improves SEO
Read More
6 signs you need a CMS upgrade
Read More
Speed rules

Sites using Flexpress are fast

Webpages using Flexpress to generate advertising revenue load 22%+ faster vs. the competition

For Publishers, By Publishers

Modernize Your Visitor Experience

Websites powered by Flexpress drive more visitors, and longer visits

Pop Sci homepage
Clean Layouts
Easy navigation for users
Futurism the Byte
Customizable Content
Operational efficiency built from the core
Futurism Neo Content page
Future proofed frontend
Optimized for speed and flexibility
Finally, some food for thought

2 Revenue Growth Hacks

We exist to help publishers. Please contact us to learn more.

Growth Hack #1

Diversify into new syndication partners

Syndication partners like MSN, Flipboard, Google News, Apple News, and SmartNews all have their own publisher agreements. Some do revenue sharing, others send net-new traffic to publishers, some promote newsletter sign-ups, others funnel traffic to affiliate marketing links. Publishers who take the time to establish new content distributors can earn immediate incremental monthly revenue.

Growth Hack #2

Promote affiliate authentically

Growth hacking an affiliate business means making honest recommendations more compelling and profitable—and never diluting brand authority with watered-down content. Publishers should create content across the full funnel of curiosity, not only for those in buy-now mode. In addition, proven features such as product cards and tables make it easy for readers to compare products and feel confident completing a purchase.

How to grow with syndication
By Caitlin Castelaz
View article
Affiliate software, explained
By Zach Levine
View webinar

Let's chat about growing your visitors and earnings

Please complete the form to start up a conversation about growth hacking visitors and earnings with improved technology from Flexpress.